Solutions > Larger, stronger and faster logistics at XXL
Solutions / 2018 /

Larger, stronger and faster logistics at XXL

Combining process know-how, long experience and a wide range of solutions, we assisted XXL in creating logistics results that make their business more profitable.

XXL Sport og Villmark is the largest and fastest growing sports chain in the Nordic Region. Continuous growth put increasing pressure on storing and handling capacity. Eventually their manual warehouse could not handle further growth and adjustments needed to be made. The solution became Element Logic with AutoStore and Element WMS®.

– We are highly dependent on efficient logistics to provide our customers with famous brands at low prices. Our cooperation with Element Logic is one of the major success factors for obtaining a highly efficient and low cost supply chain. This represents a superior competitive advantage for XXL, says Geir Nielsen, Nordic Warehouse Manager XXL.
"The project was smooth and painless, and we are especially satisfied with being able to use the system 100% from day one." - Geir Nielsen

Return of investment beyond expected

Phase 1 of AutoStore with Element WMS® was dedicated to textile assortment – the segment with the most potential saving for more effective storage and handling.

After only one year XXL experienced radical efficiency boost, crucial space utilization improvement, reduced lead-times to XXL stores and less picking errors. And the ROI of the project was beyond expected.

Phase 2 enabled XXL to follow their vision – ”If the article fits into AutoStore – it goes into AutoStore!”, expanding the system with 4x storage capacity and 4x transaction capacity.

– The project was smooth and painless, and we are especially satisfied with being able to use the system 100% from day one. The fact that cost reductions are even better than estimated makes it even better, says Nielsen.

Built for future growth

In 2013 XXL built a brand new Warehouse Distribution Centre i Örebro, Sweden. The warehouse serves XXL`s strong growth in the Swedish and Finnish market, as well as upcoming new markets in Europe.

– When we decided to establish the Swedish Distribution Centre, it was important for XXL get it up and running as soon as possible. According to our request, I think Element Logic set a new world record in putting an automated system into operation; they only spent two months from start to finish, enabling our DC to perform at its best from day one, says Geir Nielsen, Nordic Warehouse Manager XXL.

He continues:

– The success we experienced with Element WMS® and AutoStore in Norway, made the choice easy when we decided to establish a warehouse in Sweden. An investment in AutoStore and Element WMS® from Element Logic is a guarantee for our efficient and low cost supply chain!

Why XXL chose to implement
 Element WMS® and AutoStore

  • Quick installation in existing warehouse without
    interrupting operations.
  • Reduce transaction costs with more efficient
    ”Goods to man”-handling.
  • Get more products in less space.
  • Process smartness with Element WMS®.
  • Increased quality – less picking errors.
  • Increased profitability for the owners.
  • Improved ergonomics for the warehouse employees.
  • Flexibility for future growth and further expansions.